Products
Contact Us
- +86 15056500929
- info@printpack360.com
- Zhishan Building, Lane 999, Zhuanxing East Road, Minhang District, Shanghai China
Marketing Materials
Professional marketing materials that make your brand stand out and convert. From brochures and catalogs to flyers and booklets, we ensure sharp printing, accurate colors, and fast turnaround—so your campaigns look polished, stay on budget, and deliver results without delays or quality issues.
Optimized production to reduce overall printing costs
One-on-one service from quote to delivery
Sample First
Confirm materials and colors before bulk printing
FSC-certified paper and soy-based inks available
Related products
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Premium Softcover Magazine Printing
Magazine Printing -
Saddle Stitched Brochure Printing
Booklet Printing
Marketing Materials Printing Solutions
Marketing materials are essential tools for brand promotion, sales communication, and customer engagement.
Well-designed and professionally printed marketing materials help businesses present a consistent brand image and communicate messages clearly across different channels.
We provide a full range of custom marketing materials printing solutions, suitable for exhibitions, retail, corporate branding, and promotional campaigns.
What Are Marketing Materials?
Marketing materials refer to printed products used to support marketing and sales activities, including:
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Brochures & catalogs
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Flyers & leaflets
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Posters
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Presentation folders
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Booklets & manuals
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Corporate stationery
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Promotional inserts
These materials are commonly used at trade shows, retail locations, sales meetings, product launches, and direct mail campaigns.
Information Needed for Marketing Materials Printing
To prepare an accurate quotation and production plan, please provide the following details:
| Item | Description |
|---|---|
| Product Type | Brochure, catalog, flyer, booklet, folder, etc. |
| Finished Size | Open size and folded size (if applicable) |
| Page Count | Total pages including cover |
| Paper Type & Weight | Coated or uncoated paper |
| Print Color | Full color or black & white |
| Folding / Binding | Fold type or binding method |
| Surface Finishing | Lamination, Spot UV, foil stamping |
| Quantity | Total print run |
Providing clear specifications helps us offer precise pricing and production timelines.
New to Marketing Materials Printing?
If you are not familiar with printing specifications, you can simply tell us:
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Marketing purpose (promotion, sales support, branding, events)
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Product type (required)
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Finished size (required)
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Print quantity (required)
We will recommend:
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Suitable paper and thickness
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Appropriate folding or binding methods
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Cost-effective finishing options
⚠️ Please note:
Product type, size, and quantity are required for accurate quotation.
Common Formats & Structures
Different marketing materials serve different purposes:
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Flyers & Leaflets
Single or folded sheets for quick message delivery -
Brochures
Multi-page folded formats for product or service introductions -
Catalogs & Booklets
Bound materials for detailed product presentations -
Presentation Folders
Used to organize documents and enhance corporate image
Each format is designed to balance information clarity and visual impact.
Recommended Paper Types
Paper selection affects both appearance and durability:
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Glossy Coated Paper
Bright colors and strong visual impact -
Matte Coated Paper
Professional look with reduced glare -
Uncoated Paper
Natural texture, ideal for writing or eco-friendly branding
Paper weights typically range from 128–350 gsm, depending on usage and durability needs.
Finishing Options for Marketing Materials
Surface finishing enhances both appearance and durability:
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Gloss or Matte Lamination
Protects printed materials and improves handling -
Spot UV
Highlights logos, titles, or key visuals -
Foil Stamping
Adds premium accents for branding -
Die Cutting (Optional)
Creates unique shapes for standout designs
Finishing choices should align with branding goals and budget.
Production & Cost Efficiency
Marketing materials are often printed in medium to large quantities.
We help optimize cost by:
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Suggesting standard sizes
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Selecting appropriate paper weights
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Combining similar items in one print run
This ensures high-quality output with controlled budgets.
Why Choose Us for Marketing Materials Printing?
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One-stop printing solution for multiple product types
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Factory-direct pricing with consistent quality control
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Support for both short-run and bulk orders
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Professional guidance on materials, structure, and finishing
We help businesses transform ideas into effective, professionally printed marketing materials.
Common Product Materials
Choosing the right cover material affects the book’s appearance, durability, and overall feel.
Below are the most commonly used cover materials in book printing, suitable for different book types and budgets.
| Cover Material | Description | Common Weights / Structure | Best For | Key Features |
|---|---|---|---|---|
| Coated Art Paper | Smooth coated surface, available in matte or glossy finish | 250 / 300 / 350 gsm | Softcover books, catalogs, magazines | Sharp image reproduction, cost-effective, ideal for lamination & spot UV |
| Uncoated Paper (Offset / Woodfree) | Natural, non-glossy paper with good readability | 200 / 250 / 300 gsm | Novels, textbooks, manuals | Comfortable reading, minimal reflection, clean appearance |
| Textured / Specialty Paper | Paper with visible texture such as linen, felt, or cotton | 250–350 gsm | Art books, poetry books, limited editions | Premium tactile feel, enhances artistic presentation |
| Hardcover (Printed Paper Wrap) | Printed paper wrapped around rigid greyboard | Printed paper + 1.5–3 mm board | Photo books, coffee table books, yearbooks | Durable, fully customizable, supports foil stamping & spot UV |
| Book Cloth (Fabric Cover) | Fabric material laminated onto hardcover boards | Cloth + rigid board | Art books, collectible editions | Elegant and timeless look, ideal for debossing & foil stamping |
| PU / Leatherette | Synthetic leather used for hardcover covers | 0.6–1.2 mm thickness | Premium notebooks, corporate gifts | Leather-like texture, durable, moisture-resistant |
| Kraft Paper | Natural brown paper with a rustic appearance | 250 / 300 gsm | Eco-themed books, journals | Recyclable, natural texture, limited color vibrancy |
| Plastic (PVC / PET) | Transparent or semi-transparent plastic sheets | 0.3–0.5 mm | Manuals, training books | Waterproof, durable, often used with spiral binding |
How to Choose the Right Cover Material
When selecting a cover material, consider:
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Book purpose and audience
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Budget and print quantity
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Desired tactile feel and durability
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Compatibility with binding and finishing options
If you are unsure, simply tell us what type of book you are printing, and we will recommend the most suitable cover material.
Common Product Type
| Paper Type | Description | Common Weights (GSM) | Best For | Key Features |
|---|---|---|---|---|
| Coated Art Paper | Smooth coated surface with high ink density | 80 / 105 / 128 / 157 / 200 gsm | Photo books, art books, catalogs | Vivid colors, sharp images, ideal for full-color printing |
| Matte Coated Paper | Coated paper with low-glare matte finish | 105 / 128 / 157 / 200 gsm | Art books, magazines | Reduced reflection, refined appearance, good color balance |
| Glossy Coated Paper | High-gloss coated surface | 105 / 128 / 157 gsm | Photo-heavy books, marketing materials | High contrast, strong color saturation |
| Uncoated Paper (Offset / Woodfree) | Natural, non-coated paper | 70 / 80 / 100 / 120 gsm | Novels, textbooks, manuals | Easy to read, minimal glare, suitable for text |
| Cream / Ivory Paper | Warm-toned uncoated paper | 70 / 80 / 100 gsm | Novels, literary books | Softer tone, reduces eye strain |
| Textured Paper | Paper with visible surface texture | 120 / 160 / 200 gsm | Art books, special editions | Strong tactile feel, artistic character |
| Bible Paper | Thin, lightweight uncoated paper | 30 / 40 / 50 gsm | Bibles, dictionaries | Lightweight, suitable for high page count |
| Recycled Paper | Made from recycled fibers | 80 / 100 / 120 gsm | Eco-friendly books | Environmentally friendly, natural appearance |
| Colored Paper | Pre-colored paper stock | 80 / 120 gsm | Divider pages, inserts | Adds visual separation, limited color printing |
Common Product Size
| Book Type / Usage | Common Name | Metric Size (mm) | Imperial Size (inches) | Orientation | Notes |
| Novel / Text Book | A5 | 148 × 210 | 5.8 × 8.3 | Portrait | Popular for novels and text-heavy books |
| Trade Paperback | 140 × 216 | 5.5 × 8.5 | Portrait | Common in US book publishing | |
| Digest | 152 × 229 | 6 × 9 | Portrait | Widely used for fiction & non-fiction | |
| Art Book / Photo Book | Square Small | 210 × 210 | 8.3 × 8.3 | Square | Ideal for photography and visual content |
| Square Large | 254 × 254 | 10 × 10 | Square | Premium art and photo books | |
| Landscape Medium | 280 × 216 | 11 × 8.5 | Landscape | Good for panoramic images | |
| Magazine / Catalog | A4 | 210 × 297 | 8.3 × 11.7 | Portrait | International standard |
| US Letter | 216 × 279 | 8.5 × 11 | Portrait | Common in North America | |
| Children’s Book | Small Square | 200 × 200 | 7.9 × 7.9 | Square | Easy for children to hold |
| Large Square | 250 × 250 | 9.8 × 9.8 | Square | Popular for picture books | |
| Landscape | 254 × 203 | 10 × 8 | Landscape | Suitable for illustrations | |
| Manual / Guide Book | A5 | 148 × 210 | 5.8 × 8.3 | Portrait | Portable and cost-effective |
| A4 | 210 × 297 | 8.3 × 11.7 | Portrait | Detailed instructions and diagrams | |
| Coffee Table Book | Large Square | 300 × 300 | 11.8 × 11.8 | Square | Premium display books |
| Large Landscape | 330 × 240 | 13 × 9.4 | Landscape | Visual-focused presentation |
Important Notes on Book Size Selection
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All sizes listed above are finished book sizes (after trimming)
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Custom sizes are fully supported
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Both metric and imperial measurements are accepted
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Book size affects paper usage, binding method, and final cost
If you already have a target market or bookshelf standard, choosing a common size can help reduce production cost and lead time.
Not Sure Which Size to Choose?
If you’re unsure about the best book size, simply tell us:
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The type of book you are printing
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The page count
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The intended usage (reading, display, children, reference)
Our team will recommend the most suitable size based on practicality, aesthetics, and budget.
FAQ
Here you’ll find answers to your questions about printing and packaging. If you have any other questions, feel free to contact our customer service team. You can reach us by email or WhatsApp. We look forward to hearing from you.
We specialize in high-quality custom printing for brands, publishers, agencies, and businesses worldwide. Our most popular products include:
Softcover & hardcover books (including coffee table books)
Catalogs, brochures & magazines
Marketing booklets, flyers & posters
Custom packaging (paper boxes, rigid boxes)
Stickers, labels, hang tags & inserts
Paper bags and branded promotional materials
If you have a unique idea or are unsure how to produce it, simply share your concept. Our team will guide you from idea to finished product.
Our MOQ is designed to support both small brands and large-scale projects:
Marketing prints (flyers, brochures): from 500 copies
Books & catalogs: from 50 copies
Packaging products: typically from 100–300 units
If you are testing a new product or launching a pilot run, let us know—we often help clients optimize specifications to meet budget and MOQ requirements.
Accepted file formats:
Print-ready PDF (PDF/X-1a or PDF/X-4 preferred)
Adobe Illustrator (AI), Photoshop (PSD), EPS
Print file guidelines:
CMYK color mode
Minimum 300 DPI resolution
3 mm (0.125") bleed on all sides
Design & prepress support: Yes—we offer professional design, layout, and prepress services. Whether you need a full book layout, a refined cover design, or simply file checks and adjustments, our team ensures your files are fully print-ready before production.
We offer extensive customization to match your brand and budget.
Sizes:
Standard sizes (A4, A5, Letter, etc.)
Fully custom dimensions
Paper options:
Gloss or matte coated paper
Uncoated text & offset paper
Premium art paper & specialty paper
Kraft, textured, recycled & eco-friendly paper
Finishing options:
Gloss, matte, or soft-touch lamination
Spot UV / raised UV
Foil stamping (gold, silver, rose gold, black, gunmetal, and more)
Embossing & debossing
Custom die-cutting
Binding options (for books):
Perfect binding
Saddle stitching
Smyth-sewn binding
Hardcover binding
Our team can recommend the most suitable materials and finishes based on your project goals.
Production timelines vary depending on complexity and quantity:
Flyers & brochures: 2–5 business days
Books & catalogs: 3–7 business days
Packaging products: 5–10 business days
If you have a deadline, tell us upfront. We regularly support rush and time-sensitive projects.
Absolutely.
Digital proofs are provided for layout and content approval
Paper samples or printed proofs are available upon request
Sample costs may apply and are often credited back on bulk orders
We want you to feel confident before moving into full production.
Yes—we ship worldwide and regularly serve clients in North America, Europe, Australia, and beyond.
Shipping options include:
Express courier (DHL, FedEx, UPS)
Air freight
Sea freight (LCL / FCL)
We can arrange door-to-door delivery or ship directly to your preferred freight forwarder.
We accept multiple secure payment options:
Bank transfer (T/T)
International wire transfer
PayPal or credit card (available for selected orders)
Standard terms are a 50% deposit to start production and 50% balance before shipment.
To provide an accurate and fast quotation, please share:
Product type
Size & quantity
Page count
Paper and finishing preferences
Delivery destination
You can contact us via email, inquiry form, or directly through our sales team. We typically respond within 24 hours with clear pricing and professional recommendations.
